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Marketing program

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This program involves creating a marketing mix to help you promote your business, services and products.

 

 

    Objective
    To help you promote your Business, Services or Products.
      Option: You are a new company
      We will help you develop your marketing material, web site and supply you with low cost business software to help your promotion. We have prepared a special payment program specifically tailored to your needs.
      Option: You are a young company
      Who have a small budget and want to learn how to conduct effective marketing yourselves, we have a program that will guide you through step-by-step. The cost of this program can be spread over many months and is self paced to fit in with your other duties.
      Option: You are a company that already has their marketing plan in place
      You can use our knowledge and network to source the necessary skills and resources you require and if preferred arrange for us to take over the project management.
      Option: You are a company that needs a marketing plan
      This campaign could be to promote a service or product where you do not have the resources in house. You can use our complete service, where we act as your marketing department, the difference being you still keep control and only pay for the services you need as an when. This has the added advantage of saving you time in recruiting the people you need and gives you one point of contact.
    Approach
    Whichever of the above categories you fall into, we tend to follow the same structured approach. The first meeting is complimentary and is to establish your aims and objectives. We will then provide you with an outline proposal containing our recommended marketing mix, time and scope of project, estimation of fees and our terms and conditions. Once this has been agreed and signed off we can then move to the next stage. We now look in detail at each component of the plan, where required a range of ideas and mock-ups are produced together with detailed quotes. A detailed budget is produced and when signed off we move to the final stage.
    Results
    We now bring together all the elements of the plan for your final approval and then activate the campaign. During the campaign, and where necessary, the agreed metrics for measuring the effectiveness of the campaign will be reported on. At the end of the campaign we will arrange a review meeting to discuss the overall effectiveness and to plan any next phase.